Publishers Weekly: How Krakauer Got Onto the Mortenson Story and the Launch of Byliner.com

Written By Clare Hertel

CHC helped the digital publisher Byliner launch both the company and its first e-book in concert with a 60 Minutes exposé on the philanthropist and bestselling writer Greg Mortenson. This Publisher’s Weekly piece was one of thousands of articles about Byliner and its author, Jon Krakauer, that ran internationally, making Jon’s book an immediate #1 bestseller on Amazon and its brand new publisher an overnight success.

Clare Hertel
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